What makes Sequoia GEO different from other marketing agencies?

Sequoia GEO was built by Aaron, a licensed contractor with 20+ years of experience scaling an HVAC/Plumbing business to 130+ employees. We understand contractor challenges because we've lived them.

How long does it take to see results?

Most clients see measurable improvements in 45-90 days. Our 45-Day Growth Sprint is designed to deliver quick wins while building long-term growth.

Do you work with contractors outside of California?

Yes! We serve contractors nationwide across the United States, specializing in HVAC, Plumbing, Roofing, and Restoration businesses.

How do you handle Google Business Profile (GBP) optimization?

Yes. We optimize GBP categories, services, photos, and messaging, then run a review-velocity plan to win the Map Pack. This supports all trades: HVAC, roofing, plumbing, and restoration.

Do we keep control of our ad accounts and data?

Always. We build inside your ad accounts and connect first-party tracking (calls, forms, chats, LSA). You own the data, dashboards, and playbooks.

Which contractor trades do you specialize in?

HVAC, roofing, plumbing, and restoration. Our Contractor Playbooks translate directly to these trades: SEO, PPC, LSAs, and follow-up that turn searches into scheduled jobs.

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✓ First GEO Agency Built by a Licensed Contractor

GEO Agency: Optimize for AI Search Engines

Generative Engine Optimization (GEO) gets your business recommended by ChatGPT, Perplexity, and AI search engines. While your competitors focus on Google, we help you dominate the next generation of search.

Get Free GEO Audit Call 1-559-521-3122

What is GEO (Generative Engine Optimization)?

The future of search is here, and it's powered by AI

Generative Engine Optimization (GEO) is the practice of optimizing your business to appear in AI-generated responses from platforms like ChatGPT, Perplexity, Google Gemini, and other large language models. When potential customers ask AI assistants for recommendations, GEO ensures your business gets mentioned.

Think about it: instead of scrolling through 10 blue links on Google, users now ask ChatGPT "Who's the best HVAC company in Fresno?" or "Find me a reliable plumber near me." The AI gives them 3-5 recommendations. If your business isn't optimized for these AI engines, you're invisible to this growing segment of searchers.

AI-Powered Recommendations

Get your business recommended by ChatGPT, Perplexity, and other AI assistants when users search for services in your area.

Beyond Google SEO

While competitors fight for Google rankings, you'll dominate the next generation of search where AI curates results.

Early Mover Advantage

Most contractors don't even know GEO exists. Get ahead now before it becomes crowded and competitive.

GEO vs SEO: What's the Difference?

Traditional SEO

Optimizes for Google search rankings
Focuses on keywords and backlinks
Users see 10 blue links
Highly competitive, expensive
Still important for now

GEO (Generative Engine Optimization)

Optimizes for AI recommendations
Focuses on trust signals and authority
Users get curated recommendations
Less competitive, early opportunity
The future of search

The Bottom Line:

You need both. SEO captures the "search bar" crowd. GEO captures the "ask AI" crowd. We do both, but we're one of the only agencies that even offers GEO for contractors.

How Does GEO Work?

Our proven process to get your business recommended by AI

Authority Building

AI engines prioritize businesses with strong authority signals: reviews, citations, press mentions, industry recognition. We build these systematically.

Structured Data Optimization

AI models consume structured data (schema markup, business listings, knowledge graphs). We ensure your business data is clean, consistent, and comprehensive across all platforms.

Content Strategy for AI

AI models look for clear, factual, helpful content. We create content that answers the questions AI users are asking, formatted in ways AI can easily parse and cite.

Continuous Testing & Monitoring

We regularly query AI engines with relevant searches to see if your business appears. We track mentions, positioning, and sentiment, then adjust strategy accordingly.

Why Choose Sequoia GEO Agency?

Built by a Contractor

Aaron Husak scaled an HVAC/Plumbing business to 130+ employees over 20+ years. He's a licensed contractor (B, C-2, C-20, C-36) who understands your business because he's lived it.

Early Mover in GEO

We started optimizing for AI search in 2023, before most agencies even knew what GEO was. Our clients have a head start while competitors are still figuring out traditional SEO.

We Do SEO + GEO

You don't have to choose. We handle traditional SEO (Google) and GEO (AI search) simultaneously. Dominate both channels while your competitors focus on just one.

Contractor-Specific Expertise

We specialize in HVAC, Plumbing, Roofing, and Restoration. We know the keywords, the seasonality, the customer journey, and the competitive landscape in your industry.

Frequently Asked Questions

Is GEO going to replace SEO?

Not entirely, but it will take a significant share. Google still dominates search, but AI assistants are growing fast. Think of it like mobile vs desktop: you need both. We recommend doing SEO and GEO together.

How long does GEO take to show results?

Typically 60-90 days to start appearing in AI recommendations. It's faster than traditional SEO because there's less competition. Early movers have a significant advantage.

Which AI platforms does GEO target?

We optimize for ChatGPT, Perplexity, Google Gemini, Claude, and other major AI assistants. The techniques are similar across platforms: build authority, structure data, create helpful content.

Do I need a new website for GEO?

No. We can optimize your existing website for GEO. However, if your site is outdated or poorly structured, we may recommend updates to maximize results.

How much does GEO cost?

GEO is included in our Acceleration ($3,499/month) and Executive ($8,499/month) packages. It's part of a comprehensive marketing strategy that includes SEO, PPC, and automation.